Earlier this year we were approached by the multi-disciplinary design consultancy, Maynard Design Group, to support with communications and video for the announcement of their merger with TDC (Transport Design Consultancy).
This announcement marked Calvermont’s first major venture into the transport and railway industry, having worked with architects and designers on many placemaking and infrastructure projects previously. Coverage was secured with national press as well as placed in international media and key industry titles while the film continues to be streamed across the company's social channels.
Most recently we have worked with Maynard Design to promote their involvement in the Elizabeth line (Crossrail) as part of the core C100 design team leading on the wayfinding and some of the products along the line such totems and lighting, and were influential in the overall design of the underground tunnels.
Coverage was secured in national infrastructure, design and architecture press, with further opportunities coming up such as features in Monocle and Les Echos, and Managing Director Julian Maynard being a guest on The Urbanist Podcast to name a few.
Calvermont are proud to have a client who was so crucial in the success of the Elizabeth line. It has been great to see the initial designs come to life, having leafed through the original sketch books to seeing the real thing on the official opening day to the public. But nothing beats witnessing the passion from the team that worked on it since 2009. It is fascinating to understand the intricate crafting that went into every single detail, and why certain materials, design elements were used, and the eventual finish and desired effect they had in terms of customer experience.
With the former head of architecture Julian Robinson joining the team and another of their high profile wayfinding projects - Wimbledon Championships - making headlines over the next two weeks, we will be busy with plenty of content and that's not including the Australian & New Zealand studios who we look forward to meeting soon... watch this space...
